Since the company was beta-launched in 2018, Thematic's platform has grown into a community of over 450,000 creators in 220 countries, generating over 1.5 million free music licenses for YouTube creators, driving 21 billion listens and 12 million new fans for independent artists worldwide. Their two-sided platform matches creators with licensed music from their favorite artists in exchange for promoting their songs. Thematic is the collaborative music discovery and licensing company empowering creators from beginning to fame. Independent artists, aspiring artists, and any creator can collaborate directly on the Thematic platform after professionally producing songs on LANDR.” “Their ethos is similar to Thematic: we both empower creatives to enrich their greater communities. “LANDR is a centralized platform that our artist community uses and loves, so a partnership truly felt like an organic fit,” said Stephanie Leyva, Director of Partnerships at Thematic.
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As a result, up-and-coming artists with no budget can have access to professional tools to create content, opening up democratized opportunities and accessibility to fair and equitable tools.” “We’re aligning with like-minded companies to reinforce the tools that creators should be using, and ultimately providing more value for the economy we’re trying to serve.
“The team at Thematic has been building within the creator economy since 2009, and now it’s time for us to collaborate with some of the power players in the space at large, like LANDR,” said Audrey Marshall COO at Thematic.
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By partnering with LANDR, cloud-based software that uses AI to master and distribute music, it not only creates a full-funnel marketplace for content creators to fully leverage the specific expertise offered by each platform, but also gives LANDR artists priority access to Thematic’s creator community to soundtrack YouTube and social media content.
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Thematic is a community-driven platform where creators can license music from their favorite artists in exchange for promotion.
This idea is inherent in the DNA of both Thematic and LANDR.” After 13 years of being in the industry, we understand the value needs of creators: it must be built before it can be extracted. Artists need to create more music and better content, which solves both of those problems. “With this partnership, we hope to reinforce the relationships with our artist community by providing them with quality resources and collaboration tools to make their production process more seamless. “As the all-in-one solution for artists, it is important that we align with companies that help make the ‘creative process’ easier for creators,” said Marc Schrobilgen, CEO at Thematic. This two-sided marketplace between a couple of the music industry’s power players brings creatives together to collaborate, directly facilitating song distribution across streaming platforms and mastering for projects. LOS ANGELES, CALIFORNIA, UNITED STATES, / / - Thematic, the collaborative music discovery and licensing company empowering creators from beginning to fame, announced its formal partnership with LANDR Audio today. Collaborative Tools and Community Further Democratizes the Creator Economy
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